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Poll
Question: Is this new branding for real or just what we want to hear?
It's real.   -6 (33.3%)
It's just lip service.   -12 (66.7%)
Total Voters: 16

Author Topic: Rebranding: You buying it?  (Read 12412 times)
Dave Gray
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« on: June 12, 2012, 12:31:28 am »

The Fins are making a big push to let their fans know that they're focusing on tradition and football on the field.  Just today, I was called (as a season ticket holder, not related to TDMMC) by the organization and involved in a conference call with Steven Ross, where he talked a lot about this.

Do you believe it as the heart of the team now?  Or is just what they're saying to spin the negative press?
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Landshark
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« Reply #1 on: June 12, 2012, 06:27:33 am »

Actions speak louder than words.  The signing of Chad Ochocinco should tell you all you need to know. 
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Brian Fein
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chunkyb
« Reply #2 on: June 12, 2012, 09:27:34 am »

^^ This is a terrible example.  Chad Ochocinco is a servicable player and doesn't equate to "circus"

I don't like the whirlwind tour of "lets have conference calls with fans" - that sounds like damage control to me.

That said, it makes sense from a marketing perspective to leave the past behind and focus on a new era.  There's a new coach, a new team, a lot of the old is gone (JT, YB, Henne, etc) and there could be a lot to be excited about.  Truth is, we just don't know yet.  So, it makes sense that they are trying to go the direction of what fans want. 

Sadly, I think the only way they can accomplish that is to get Stephen Ross as far away from the team as possible, rather than MORE involved.
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bsfins
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« Reply #3 on: June 12, 2012, 10:09:02 am »

I'm not sure....I just read through an article about this call by Ben Volin of the PBP.

Change the uniform fine, no problem...

The fan vision stuff - I don't care, I kind of agree with Peter king,it's stupid taking attentin away from the field.People already have their own stuff to check scores,stats,etc if they want it...

Putting a cover of some type on the stadium - I'm Torn,because of Brian Fein,talking about the Marlins stadium being closed so much.Partial roof ok,full roof...I'm not

Changing the colors and logo - I fucking HATE the idea of it..I think they will just fuck it up horribly,this is the same brain trust with the orange carpet,celebrity owners.Say tradition then fuck it all up...minor tweak fine,overhaul change up I hate.Lot's of teams have kept their colors,and tweaked their uni's,and logo...No need to re brand,by changing everything...http://www.sportslogos.net/league.php?id=7 It's the site I've kept for looking up the team my parents owned,then used to copy all the older logos for my favorite teams (Dolphins Cubs)

Modified to add- Yeah it's the colors and logo of our team is why we suck,and the brand has a problem...Change the logo and colors is just trying to hide the same old problems.

just my two cents...
« Last Edit: June 12, 2012, 10:19:05 am by Lil B » Logged
Landshark
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« Reply #4 on: June 12, 2012, 10:41:25 am »

^^ This is a terrible example.  Chad Ochocinco is a servicable player and doesn't equate to "circus"

Let's see.  Trade a productive cancer and bring in a non productive cancer who is only a shadow of his former self. 
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Brian Fein
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chunkyb
« Reply #5 on: June 12, 2012, 11:10:23 am »

Let's see.  Trade a productive cancer and bring in a non productive cancer who is only a shadow of his former self. 
Trade away an underperforming $16M cap hit with an attitude problem and bring in a low risk, high reward veteran in a position of need.

Perspective.
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Phishfan
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« Reply #6 on: June 12, 2012, 11:26:27 am »

I always thought Tommy was in favor of bringing in players under a one year, low risk contract. I guess there was no mention of incentive based pay so that is his issue with it.
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Sunstroke
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« Reply #7 on: June 12, 2012, 12:54:24 pm »

^^ This is a terrible example.  Chad Ochocinco is a servicable player and doesn't equate to "circus"

It was an excellent example... Ochocinco is a washed-up player and equates perfectly to a circus.

I don't like the whirlwind tour of "lets have conference calls with fans" - that sounds like damage control to me.

Not sure about damage control, but have you ever seen the clean-up effort that goes on after a circus performance is done? Those carnies are all assholes and elbows until all the cotton candy wrappers are picked up and all the elephant shit is washed away.

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Brian Fein
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chunkyb
« Reply #8 on: June 12, 2012, 02:12:01 pm »

It was an excellent example... Ochocinco is a washed-up player and equates perfectly to a circus.
I wholeheartedly disagree.
I agree he stunk it up last season.  But Randy Moss stunk it up in Oakland too.  Sometimes players don't fit with a team.  I'm going to wait and see which Ochocinco shows up to camp before I proclaim it a circus.
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Thundergod
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« Reply #9 on: June 12, 2012, 02:36:10 pm »

Nope, don't buy it. All a pantload.
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Sunstroke
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« Reply #10 on: June 12, 2012, 03:40:27 pm »

I wholeheartedly disagree.
I agree he stunk it up last season. 

But once you agree that he stunk it up in three of his last four seasons, you should hear that Big Top calliope start playing.

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"There's no such thing as objectivity. We're all just interpreting signals from the universe and trying to make sense of them. Dim, shaky, weak, staticky little signals that only hint at the complexity of a universe that we cannot begin to comprehend."
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« Reply #11 on: June 12, 2012, 04:14:03 pm »


People are having a hard time prying apart the player from the off field stuff.  In reality the player does this quite well.  No off field issues at all.  I have a little bit of an issue with the "three ring circus" thing.  Why?  Because the guy has a Twitter account and a mouthy wife?  Has she ever stabbed him?  Who cares at the end of the day.  He works hard on the field, is a good soldier ON the field and might be a good fit ON THE FIELD.

New England didn't cut him sooner because they signed him originally to a two year 6 million deal, which Chad restructured -- ALLOWING them to cut him without taking a huge hit, cap wise.  Miami signed him to a cap friendly one year deal.  If it doesn't work, you move on.  Without 85, Miami is looking for help at WR.  With him - they might have found something.

Three ring circus?  No.  Not even close.
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EKnight
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« Reply #12 on: June 12, 2012, 05:11:23 pm »

But once you agree that he stunk it up in three of his last four seasons, you should hear that Big Top calliope start playing.



18 TDS during that 4 year period is more than the the #2 and #3 Dolphins WRs combined- FOR THEIR ENTIRE CAREERS. He's a badly needed step up and in the right direction. -EK
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Sunstroke
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« Reply #13 on: June 12, 2012, 08:46:15 pm »

18 TDS during that 4 year period is more than the the #2 and #3 Dolphins WRs combined- FOR THEIR ENTIRE CAREERS. He's a badly needed step up and in the right direction. -EK

That's more an indictment of Miami's WRs than an endorsement of Ocho... and we have differing opinions on the whole "direction" thing.



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"There's no such thing as objectivity. We're all just interpreting signals from the universe and trying to make sense of them. Dim, shaky, weak, staticky little signals that only hint at the complexity of a universe that we cannot begin to comprehend."
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« Reply #14 on: June 12, 2012, 09:33:10 pm »

I agree he stunk it up last season.  But Randy Moss stunk it up in Oakland too.
Why do people keep bringing up Moss?  Moss had no QB in OAK.  When he went to NE, he set the single-season record for TDs.

Ocho had a VERY good QB in NE... and did nothing.  The proper analogy would be Moss going to MIN or TEN after leaving NE.
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